Poonam Sirnaik On What Makes A Show Tick: Storytelling Must Evolve With The Audience

Poonam Sirnaik, currently entertaining audiences with her role as Nani in Jamai No. 1 produced by Prateek Sharma and Parth Shah’s Studio LSD, is portraying a character who is a blend of tradition and modernity. As the head of the Chotwani household, Poonam’s Nani is a loving grandmother who also brings wisdom, grace, and a forward-thinking approach to the family dynamics.

Reflecting on her role, the actress shares, “Nani is more than just a grandmother; she’s the pillar of the Chotwani family. Poonam Sirnaik knows how to keep everyone together while allowing them space to grow. It’s exciting to play a character who embodies both traditional values and a progressive mindset, navigating relationships with deep understanding and grace.”

The show’s unique twist lies in the concept of a ghar jamai, played by Abhishek Mallik. Their heartfelt bond adds warmth and depth to the series, creating some of its most emotional moments. Poonam Sirnaik expresses, “Abhishek is an amazing co-actor. Our on-screen chemistry as Nani and the ghar jamai is built on mutual respect and affection. Nani’s role in his life is not just about passing down family traditions but also guiding him to embrace change.”

Addressing the evolving entertainment landscape, she believes that fresh, relatable stories are essential. “Audiences today want stories they can connect with, but also ones that offer something new. The success of a show lies in its ability to adapt to the changing mindset of viewers. If it doesn’t resonate with them, it quickly becomes irrelevant,” Poonam Sirnaik explains.

Poonam Sirnaik concludes, “Storytelling needs to keep evolving because the audience is constantly evolving. What worked years ago might not work today. Jamai No. 1 strikes a balance between tradition and modernity, and that’s what makes it so special.”